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Trade Digital Marketing

Review Generation System

Build a steady stream of genuine Google reviews from happy customers: the single most powerful local ranking and trust signal.

Build My Review System Call Me: 07414 709509

The Problem

Your Google profile has a handful of old reviews while a competitor with 50+ takes every call. Customers trust numbers, and yours don't add up against the competition.

What I Do

A simple, repeatable system that turns every completed job into a review request: a short link, sent at the right moment, that takes the customer under 30 seconds to complete. Done well, you'll see a 30–50% response rate.

What We Can Include

  • Google review short-link setup
  • WhatsApp and SMS request templates
  • Post-job follow-up sequence
  • Re-engagement campaign for past customers
  • Negative review response protocol with templates
  • Cross-platform request flow across Google and Checkatrade
  • Optional monthly review response management
  • QR code for invoices, vans and business cards
  • Review email template in your brand colours
  • Review landing page on your website
  • Schema markup so reviews show in search results
  • Request timing tuned to your job rhythm
  • Team training so the ask feels natural
  • Benchmark report vs your top three competitors
  • Automations triggered from your CRM or job system
  • Suppression rules so you never double-ask
  • Review dispute flow for policy-violating feedback
  • Homepage review carousel or badge install
  • Facebook and Trustpilot flows if relevant
  • Monthly review-velocity and rating report
  • Playbook document so your team can run it forever

How It Works

  1. Audit & Benchmark

    I review your current profile and your top 3 competitors' review counts so you know exactly what you're chasing to overtake them.

  2. System Build

    Short-link, WhatsApp template, post-job follow-up sequence, and negative review protocol: all set up and tested.

  3. Past-Customer Campaign

    One-time re-engagement to past customers typically generates 10–20 reviews in the first month.

  4. Train & Hand Over

    30-minute training so you and your team know the workflow. Optional monthly retainer if you want me to handle review responses.

Common Questions

Can you get me reviews without asking customers directly?

Not legitimately: Google prohibits incentivised reviews. The best system makes asking effortless and timely. Done right, you'll see 30–50% response rate.

How do I ask for reviews without feeling pushy?

Timing is everything. A WhatsApp message 24 hours after job completion, when satisfaction is highest, gets a 30–50% response rate without feeling pushy.

Can I get reviews on Checkatrade and Google at the same time?

Yes, a good request sequence asks for both, directing to the platform with fewer reviews to balance your profile.

What if I get a negative review?

I set up a response protocol with template replies. A professional response often earns more trust than a 5-star with no reply.

Will more reviews improve my Google Maps ranking?

Yes, review volume and recency are confirmed GBP ranking signals. Going from 8 to 40+ reviews typically moves you 2–3 positions in the local pack.

How many reviews do I need to be competitive?

Depends on local competition. I'll audit your top 3 competitors and tell you the volume you need to overtake them.

Can I ask old customers for reviews?

Yes. A re-engagement campaign to past customers can generate 10–20 reviews in the first month.

Is it legal to offer a discount in exchange for a review?

No, incentivised reviews violate Google's policies and can result in your GBP being suspended.

Can you manage review responses for me?

Yes: optional monthly retainer covers responses to all new reviews within 48 hours, in your tone of voice.

Investment

Setup fee from £300 covers system build, templates, and training. Optional monthly retainer (£99/month) covers review responses and ongoing optimisation. Or see the £149 Review Rescue sprint for a fast turnaround.

Build My Review System

How Many Leads Is Your Website Losing You?

Most trades websites quietly leak leads every week: slow load, buried phone number, missing local pages. Answer 10 quick questions and I'll show you exactly where yours is bleeding, how many enquiries it could be costing you each month, and the three fixes that would make the biggest difference.

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Who do I help?

Pick your trade: I'll show you exactly how Review Generation works for your business and where you're based.

Bathroom Fitters Reviews about your project management and finish quality close five-figure bathroom decisions. See how it works Beauticians A WhatsApp request 24 hours post-treatment unlocks reviews loyal-but-quiet clients wouldn't write. See how it works Builders Forty detailed reviews about on-time delivery and tidy working close the quote before you've sent it. See how it works Carpenters Reviews praising joinery precision and unusual-dimension fixes are exactly what new clients read. See how it works Damp Proofing Specialists Reviews capturing relief 2-3 weeks post-treatment compel new homeowners facing the same panic. See how it works Electricians Reviews mentioning NICEIC status and clean cleanup turn cautious homeowners into callers. See how it works EV Charger Installers Early adopters review enthusiastically: ask while the novelty's still fresh and they'll deliver. See how it works Extension Builders Reviews about Building Regs comms and project management seal six-figure decisions. See how it works Flooring Contractors Reviews citing herringbone, oak or LVT expertise attract searches for those exact services. See how it works Gas Engineers Reviews mentioning Gas Safe and clean working build a profile that owns the local map pack. See how it works Hairdressers A WhatsApp review request a day after the cut, when their hair is still turning heads, converts. See how it works Handymen Reviews about reliability and turning up when promised dominate the local map pack over time. See how it works HVAC Engineers Reviews mentioning F-Gas and ongoing responsiveness justify your premium fees to next clients. See how it works Kitchen Fitters A review request the day the kitchen lands is when delight peaks and reviews flow. See how it works Landlords Reviews from other landlords about responsiveness and reporting win the next portfolio referral. See how it works Landscapers Capture customer pride right after planting: reviews work for you on Maps indefinitely. See how it works Letting Agents Reviews from both landlords and tenants prove both sides of your service to new instructions. See how it works Nail Technicians Reviews citing gel-overlay quality and nail-art skill attract searches for those exact looks. See how it works Painters & Decorators Vivid reviews of clean working and careful furniture handling generate detailed referrals. See how it works Personal Trainers Reviews capturing milestone wins (5kg lost, first 10k) convert hesitant new-client enquiries. See how it works Plasterers Reviews citing dust control and finish quality attract customers who care about craft over price. See how it works Plumbers A WhatsApp review link sent right after the job, while relief is fresh, gets reply rates you won't believe. See how it works Roofers Reviews from after the first rainstorm, when the customer trusts your work, convert reliably. See how it works Solar Panel Installers Reviews citing system performance versus projections build the confidence buyers need to commit. See how it works Tilers Reviews mentioning specific tile types attract searches for those exact capabilities. See how it works Tree Surgeons Reviews about NPTC credentials, careful work and tidy cleanup reassure 30-year-tree owners. See how it works Window & Door Installers Reviews citing FENSA, clean install and steady comms reassure hesitant glazing buyers. See how it works Yoga Instructors Heartfelt reviews after a month of classes, covering improved sleep and less anxiety, persuade fence-sitters. See how it works My trade isn't listed Don't see your trade? Get in touch. I work with businesses of all kinds. Get in touch

Ready to Get Started?

Pick the channel that suits you: WhatsApp for a quick chat, phone for a straight conversation, or email if you prefer.

WhatsApp Me 07414 709509 Send a Message